Term: College Audience

“Business-to-Business: A Global Network Perspective” published by Routledge in 2015 is a textbook aimed at a college audience. The book covers various subjects such as Business Communication, Marketing, Management, and International Relations. Written in English, it spans 314 pages and provides insights into the business-to-business landscape from a global network perspective. Authored by Sarah Maria Bruhs and Mario Glowik, this trade paperback is a valuable resource for students and professionals in the field of business and economics.