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Kleppner’s Advertising Procedure 17th Ed. by Karen King W. Lane J. Russell
USD 15.00 USD
Specifications
| Number Of Pages | 864 Pages |
| Language | English |
| Publisher | Prentice Hall PTR |
| Subject | Advertising & Promotion |
| Publication Year | 2007 |
| Item Height | 1.4 in |
| Type | Textbook |
| Item Weight | 68.6 Oz |
| Subject Area | Business & Economics |
| Item Length | 11.2 in |
| Item Width | 8.5 in |
| Format | Hardcover |
| ISBN | 9780132308298 |
A nice touch in this textbook is the self-assessment quizzes after each lesson.
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